Why SEO should be holistic
Jun27

Why SEO should be holistic

The nature of search engine optimization is in the process of changing radically.   In the past finding the best keywords and adding these to your code and content was seen to the main aim of the SEO process. This has all changed with changes in search engine algorithms and the way that search engines determine the value of a site.  Very simply put, the value of a website or webpage is directly linked to user intent – or...

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Why a social media calendar is important
Jun14

Why a social media calendar is important

previously published on imagi-nation Maintaining a social media calendar helps to organize site content more effectively. As the infographic  below points  out, social media, when correctly administered,  can produce dramatic results to the number new visitors and purchases for your site. Creating and curating content for your blog and for social media is one of the most effective marketing tools that a webmaster has in his or...

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Social media and mobile in South Africa
Apr04

Social media and mobile in South Africa

Social media and mobile in South Africa. A 2015 report on the number of social media users in South Africa indicated that there has been a steady increase since 2014. According to one report there were 24 percent more internet users in the country, bringing the figure to 25 million in 2015. (http://www.htxt.co.za/)  Furthermore, the number of social media accounts grew by 20% to 11.8 million users. Importantly, surveys indicate that...

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Important SEO trends to be aware of in 2016
Mar09

Important SEO trends to be aware of in 2016

SEO is continually changing and large search engines like Google are always updating their  criteria for website ranking. We thought that this infographic from cjgdigitalmarketing.com summarized some of the most important new trends in SEO development. One of the most interesting and possibly  most significant trend to be aware in SEO is the alignment of mobile and desktop SEO, with the emphasis shifting  towards mobile SEO. In other...

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How can you increase subscribers to your blog?
Mar09

How can you increase subscribers to your blog?

 How can you increase subscribers to your blog? ( originally published on http://www.imagi-social.co.za/) So you have a fantastic and interesting blog that you update regularly and while you have visitors,  very few people  subscribe to your blog – what is wrong? This useful infographic from Blogspot  points out some very useful  useful tips to increase blog subscription – and to increase  your blog’s visibility on...

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